AI VIDEO WORKFLOWS

WORKFLOW EXPLAINED

Creating AI videos involves a unique workflow distinct from traditional TV production. Each step of the process utilizes different AI tools to achieve results, and these workflows vary based on the type of video you want to create, your personal style, and your level of expertise. 

We'll guide you through the most effective AI video workflows and introduce a range of tools for every stage of the process. You don't need every tool or every step—choose the ones that fit your workflow and create the production process that works best for you.

AI Video Production Process

When it comes to AI video production, there’s no single "right" workflow. The process can be as simple or as detailed as your project requires. Throughout this course, we’ll share best practices to help you create high-quality AI videos efficiently and consistently.


Example AI Video Workflows:


Simple Workflow
Generate AI Video (Text-to-Video or Image-to-Video) → Edit → Final Video


With AI Audio
Generate AI Video → Generate AI Voiceover/Music → Edit → Final Video


With AI-Assisted Planning
AI Idea Generation → AI Script Writing → Generate AI Audio → Generate AI Video → Edit → Final Video


Complete Production Workflow (also this Course Structure)
→ AI Idea Generation
→ AI Script Writing
→ AI Style Guide Creation
→ AI Storyboarding

→ AI Music, Voiceover & Sound Effects
→ Image Generation & Development
→ Video Generation (Text-to-Video / Image-to-Video)
→ Upscaling & Enhancement
→ Editing & Post-Production
→ Final Video


The workflow is entirely up to you. Depending on your goals, you may use only a few steps or follow a complete end-to-end production process. The workflow below represents the full process covered in this course, along with recommended tools you can use at each stage.

AI Video Production Process (in order)

1. Idea Generation

First, we need to develop and generate video ideas, whether it's based on specific trends, styles, interests, or letting AI inspire us completely. The tools we'll be using for this include:

 ChatGPT, Gemini, Perplexity, CoPilot, and Claude

2. video Script / Structure

Next, we focus on developing either a detailed script or a structured outline, depending on the project’s needs. To achieve this, we’ll be using the tools: Squibler, ChatGPT, Claude, Gemini, and NotebookLM

3. AI Audio

In AI video production, the process often resembles animation, where audio is developed first and visuals are then created to match it. This approach lets you craft precise visuals that sync seamlessly with your audio. In this course, we’ll be exploring tools including 

Suno, ElevenLabs, Kling and Filmora

4. AI Mood board/ STYLE GUIDE

It’s best practice to create a mood board, a design chart, and a consistency guide. This helps ensure continuity throughout your video and keeps everything aligned with your branding. For this, we’ll be using tools like: 

Midjourney and Nano Banana (inside Gemini and Flow).

5. AI Storyboard

In the AI video world, storyboarding takes on a slightly different role. It can actually be the first step in generating the visuals that become the final video. We start by creating a basic skeleton storyboard, which serves as the foundation for all the images we’ll later transform into videos. In this section, we’ll be using:

Midjourney, Nano Banana and Adobe Photoshop

6. AI Image Generation

Images are often considered just as crucial as video production tools in AI video creation. This is where you have the greatest control over crafting and refining the visuals to elevate your final video. By mastering image creation, you give yourself the best chance of producing truly stunning videos. The tools we'll be using include:

 Midjourney, Nano Banana, Kling, Seedream, DallE, Adobe Firefly, Grok and Meta AI.

7. AI Video Generation

Next up—probably the part you’ve all been waiting for—video generation! There are constantly evolving tools in this space, but we’ll focus on mastering these key tools. These include: Google Veo/Omni, Runway ML, Seedance, Kling, Meta, Grok, Heygen and Midjourney

8. AI Improve Resolution

This stage, known as upscaling, might be optional in your AI video workflow, but it’s for enhancing video quality when needed. Some projects will require it, while others won’t and some AI video tools have 4k upscaling included organically. The key tools we’ll explore for this include:

 Topaz (in Higgsfield AI), Bytedance (in Higgsfield AI) and Runway (upscaling with Topaz)

9. Editing

Editing is a key part of the video creation process, and AI-generated videos are no exception. The editing software you use is entirely up to you and will depend on your experience level and project requirements. Popular options include CapCut (with a free version available), Filmora, and Premiere Pro.


For basic editing tasks—such as arranging clips, trimming scenes, adding transitions, and combining your AI-generated content—most modern video editors will do the job effectively. As your projects become more advanced, you may benefit from the additional features and flexibility offered by professional editing software. Editing tutorials are not included in this course (as you will all be using different software) but I will show you the editing work flow and examples here which you can use in your chosen software. 

SECTION TASK

Design Your AI Video Production Workflow

Now that you've explored the different AI video workflows, it's time to create one that fits your own goals, content style, and preferred tools.


Remember, there is no single "correct" workflow. Some creators may only need a few steps, while others may build a more detailed production pipeline involving scripting, storyboarding, image generation, audio creation, video generation, and editing.


The goal of this task is to design a workflow that you can realistically follow for your own projects.


Step 1: Define Your Video Type

First, decide what type of videos you want to create.

Examples:

  • Short films 
  • AI animations 
  • YouTube videos 
  • Faceless YouTube content 
  • Social media content 
  • Commercials or adverts 
  • Educational videos 
  • Music videos 
  • Documentary-style videos 


Task:
Write down the main type of video you want to create.



Step 2: Define Your Creative Process


Think about how much planning you need before generating video.

Ask yourself:

  • Do I need AI help generating ideas? 
  • Do I need a script? 
  • Would a simple structure be enough? 
  • Do I need a storyboard? 
  • Do I need character designs first? 


Task:
List the planning stages you want in your workflow.


Example:

Ideas
↓
Structure
↓
Script
↓
Storyboard


Step 3: Choose Your Video Creation Method

Decide how you will primarily generate your videos.

Options:

  • Text-to-Video 
  • Image-to-Video 
  • Video-to-Video 
  • Combination of methods 

Task:
Choose your primary creation method and explain why it suits your content.


Step 4: Select Your Core AI Tools

Choose the tools you want to use at each stage (difficult as we haven't covered this yet, come back to this).


Consider:

Ideas & Research

Examples:

  • ChatGPT 
  • Claude 
  • Gemini 
  • Perplexity 

Image Creation

Examples:

  • MidJourney 
  • Nano Banana
  • Kling

Video Creation

Examples:

  • Veo 
  • Seedance 
  • Runway 
  • Kling 
  • Midjourney 

Audio

Examples:

  • ElevenLabs 
  • Suno 

Editing

Examples:

  • Premiere Pro 
  • CapCut 
  • Filmora 

Task:
Write down the tools you plan to use for each stage.



Step 5: Map Your Workflow

Create a simple workflow diagram showing the order of your process.


Example:

Idea Generation
↓
Script Creation
↓
Character Design/Moodboard
↓
Storyboard
↓
Image Generation
↓
Video Generation
↓
Voiceover & Music
↓
Editing
↓
Final Export


Task:
Build your own workflow using the steps that make sense for your projects.



Step 6: Identify Potential Challenges

Every workflow has challenges.


Think about:

  • Character consistency 
  • Audio quality 
  • Video quality 
  • Generation costs 
  • Time requirements 
  • Learning new tools 

Task:
Write down three potential challenges and how you plan to overcome them.

Example:

  • Character consistency → Use image-to-video instead of text-to-video. 
  • Audio quality → Generate voiceovers separately. 
  • Long production times → Create reusable character assets. 


Step 7: Create Your First Project Plan

Using your workflow, plan a simple project.

Include:

  • Project idea 
  • Video length 
  • Tools you will use 
  • Workflow steps 
  • Expected final output 

Don't worry about creating the video yet—focus on building a clear production plan.


Deliverable

By the end of this task, you should have:

✅ A clear video type selected
✅ Your preferred workflow mapped out
✅ Tools chosen for each stage
✅ Potential challenges identified
✅ A project plan ready to execute


Once complete, you'll have a personalized AI video production workflow that you can use and refine throughout the rest of the course.

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